Min-Kyu Choi wins Brit Insurance Designs of the Year Award 17.03.10

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17march 620

image: Angela Moore

The win was a triumph for the Design Products department at the Royal College of Art that Min-Kyu Choi graduated from last summer. The plug has had unparalleled interest from both manufacturers and the public ever since, and wowed the judging panel, chaired by Anthony Gormley. It was one of the most popular stories ever published on iconeye.com, with half a million page views since July. "I didn't quite imagine this response," said Choi back then. Last night he was speechless.

The category winners of the Brit Insurance Designs of the Year Award were:

Brit Insurance Architecture Award 2010:
Monterrey Housing, Mexico, by Elemental, Chile.

Brit Insurance Fashion Award 2010:
Alexander McQueen Spring/Summer '10 and Spring/Summer Catwalk presentation "Plato's Atlantis", UK

Brit Insurance Furniture Award 2010:
Grassworks, by Jair Straschnow, Netherlands.

Brit Insurance Graphic Award 2010:
The Newspaper Club, by Ben Terrett, Russell Davies and Tom Taylor, UK

Brit Insurance Interactive Award 2010:
The EyeWriter, by members of Free Art and Technology, openFrameworks, Graffiti Research La, The Ebeling Group and Tony Quan, USA

Brit Insurance Transport Award 2010:
E430 Electric Aircraft, by Yuneec International, China.

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Johanna Agerman


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