Icon is showing exclusive previews of the entire series, in which OMA partners speak about their particular global and architectural areas of interest.

OMA in Conversation: On Prudence was held at the Barbican on 24 November 2011. Managing Partner Victor van der Chijs spoke about how to manage a beast like OMA, which is both a commercial entity and an unpredictable creative enterprise with volatile inputs and risk-taking outputs.

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credit Courtesy Philippe Ruault

You can also view previous videos in the sequence here:

1. Exclusive video OMA in Conversation: On Speed in Architecture

2. Exclusive video OMA in Conversation: On Progress